The Routine

THE ROUTINE


FIVE PRODUCTS. TWO SHIFTS. NO 14-STEP CEREMONY.


Skincare doesn’t need to become your second job.


THE FIRST FIVE were built to work together in a simple morning and evening routine: cleanse, treat, hydrate, protect your barrier, and get on with being alive.


Because you’re still mortal.


Take care of what’s here.


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MORNING SHIFT


Wake it up. Keep it moving.


01 — CLEAN BREAK


OIL-TO-MILK CLEANSER


START CLEAN.


A rich oil-gel cleanser that transforms into a silky milk when water hits it, dissolving makeup, excess oil, sunscreen, and everyday buildup without leaving skin feeling stripped.


Designed with sensitive and dehydrated skin in mind, CLEAN BREAK leaves skin feeling soft, fresh, and ready for whatever comes next.


KEY INGREDIENTS


SUNFLOWER OIL

Helps nourish and soften while supporting the skin’s natural moisture.


GLYCOLIPIDS

Gentle cleansing agents that help remove impurities while respecting the skin barrier.


CHAMOMILE EXTRACT

Helps soothe and comfort delicate skin.


SEA BUCKTHORN EXTRACT

Antioxidant-rich botanical extract that helps nourish and condition.


CLOUDBERRY EXTRACT

A botanical antioxidant that helps support healthy-looking skin.


HOW TO USE


Apply to dry or damp skin and massage gently over the face. Add water to transform the oil-gel into a silky milk, then rinse thoroughly.


Avoid direct contact with eyes.


150 mL / 5.07 fl oz

Vegan • Gluten Free • Nut Free • Dermatologically Tested

Ecocert COSMOS Organic Certified


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02 — LOOK ALIVE


VITAMIN C SERUM


CONSIDER THIS YOUR WAKE-UP CALL.


A lightweight brightening serum powered by stabilized Vitamin C, Ferulic Acid, Hyaluronic Acid, and antioxidant-rich botanical oils.


LOOK ALIVE helps brighten the appearance of dull skin, promote a more even-looking tone, support hydration, and defend against everyday environmental stressors.


The goal isn’t perfection.


Just a little more life in your face.


KEY INGREDIENTS


2% NATURAL VITAMIN C — ASCORBYL GLUCOSIDE

A stabilized form of Vitamin C that helps brighten and improve the appearance of uneven tone.


1% FERULIC ACID

An antioxidant that helps support firmer-looking skin and strengthens the formula’s antioxidant defense.


1% SEA BUCKTHORN OIL

Rich in naturally occurring antioxidants and fatty acids that help nourish the skin.


HYALURONIC ACID

Helps attract and retain moisture for a smoother, more hydrated appearance.


SODIUM PCA

A moisture-binding component of the skin’s natural moisturizing factor.


VITAMIN E

Provides antioxidant support while helping condition the skin.


JOJOBA, SWEET ALMOND, AVOCADO + ROSEHIP OILS

A blend of nourishing botanical oils that helps soften and condition.


HOW TO USE


Apply a few drops to clean skin in the morning.


Follow with THIRST TRAP, DAMAGE CONTROL, and sunscreen.


30 mL / 1.01 fl oz

Vegan • Gluten Free

Ecocert COSMOS Natural Certified


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03 — THIRST TRAP


DOUBLE HYDRATION BOOST GEL


GIVE YOUR SKIN A DRINK.


A lightweight hydration gel built around two moisture magnets: Sodium PCA and Hyaluronic Acid.


THIRST TRAP helps replenish moisture without turning your face into an oil slick, leaving skin feeling refreshed, smooth, and comfortably hydrated.


KEY INGREDIENTS


SODIUM PCA

A powerful humectant that helps attract moisture to the skin.


HYALURONIC ACID

Helps bind water to the skin for a plumper, smoother appearance.


ALOE LEAF JUICE

Helps hydrate and soothe.


SAGE EXTRACT

A botanical antioxidant that helps condition and support healthy-looking skin.


WHITE TEA EXTRACT

Provides antioxidant support against environmental stressors.


HOW TO USE


Apply to clean skin after your serum.


Smooth over the face and allow it to absorb before applying moisturizer.


30 mL / 1.01 fl oz

Vegan • Gluten Free • Nut Free • Allergen Label Free

Ecocert COSMOS Natural Certified


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04 — DAMAGE CONTROL


CERAMIDE BARRIER CREAM


SEAL THE DEAL.


A deeply moisturizing cream formulated to help support the skin barrier and lock in the hydration you’ve already put down.


Ceramides meet Aloe, Jojoba, Shea Butter, Cocoa Butter, Sodium PCA, and Hyaluronic Acid in a richer formula made for skin that could use a little reinforcement.


Because life happens.


This is damage control.


KEY INGREDIENTS


CERAMIDES

Skin-identical lipids that help support the moisture barrier and reduce moisture loss.


ALOE JUICE

Helps hydrate and soothe.


JOJOBA OIL

Provides lightweight nourishment and helps soften the skin.


SUNFLOWER OIL

Helps replenish and condition with naturally occurring fatty acids.


COCOA BUTTER

A rich emollient that helps soften and protect against moisture loss.


SHEA BUTTER

Helps deeply condition dry skin and support barrier comfort.


SODIUM PCA

Helps attract and retain moisture.


HYALURONIC ACID

Supports lasting hydration and a smoother-looking complexion.


HOW TO USE


Apply after serums and hydrating products.


Massage gently over the face and neck.


Use morning and evening as needed.


Vegan • Gluten Free • Nut Free

Ecocert COSMOS Natural Certified


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05 — SPF


NOT OURS. STILL NON-NEGOTIABLE.


We don’t make sunscreen yet.


You should still wear it.


Finish your morning routine with a broad-spectrum sunscreen appropriate for your skin and follow its directions for application and reapplication.


Your Vitamin C serum did not wake up this morning just for you to send it outside unprotected.


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NIGHT SHIFT


The day is over.


Your skin isn’t.


01 — CLEAN BREAK


CLEANSE


Take off the day.


Massage CLEAN BREAK onto dry or damp skin to dissolve makeup, sunscreen, excess oil, and buildup. Add water, watch it turn milky, and rinse thoroughly.


Sunflower Oil • Glycolipids • Chamomile • Sea Buckthorn • Cloudberry


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02 — AFTER HOURS


RETINOL ALTERNATIVE RENEWAL SERUM


THE NIGHT SHIFT.


A lightweight renewal serum powered by 2% Bidens Pilosa extract, a plant-derived retinol alternative designed to support smoother, more refined-looking skin without making traditional retinol the price of admission.


AFTER HOURS helps improve the appearance of fine lines, dark spots, and uneven texture while Aloe, Hyaluronic Acid, Jojoba Oil, Vitamin E, and other hydrating ingredients help keep skin nourished.


Renewal without the theatrics.


KEY INGREDIENTS


2% BIDENS PILOSA EXTRACT

A botanical retinol alternative that helps improve the appearance of fine lines, uneven texture, and dark spots.


ALOE JUICE

Helps soothe and hydrate.


SODIUM PCA

Helps attract and retain moisture.


HYALURONIC ACID

Provides hydration and helps promote a smoother, plumper appearance.


VITAMIN C

Provides antioxidant support and helps promote brighter-looking skin.


VITAMIN E

Helps condition the skin while providing antioxidant support.


JOJOBA OIL

Provides lightweight nourishment and softness.


ROSE MYRTLE EXTRACT

A botanical antioxidant that helps support refreshed, healthy-looking skin.


HOW TO USE


Apply a few drops to cleansed skin in the evening.


Allow to absorb before following with THIRST TRAP and DAMAGE CONTROL.


30 mL / 1.01 fl oz

Vegan • Gluten Free • Nut Free

Ecocert COSMOS Natural Certified


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03 — THIRST TRAP


HYDRATE


Follow AFTER HOURS with THIRST TRAP to replenish moisture with Sodium PCA, Hyaluronic Acid, Aloe Leaf Juice, Sage Extract, and White Tea Extract.


Your skin has had a day.


Give it water.


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04 — DAMAGE CONTROL


SEAL IT IN


Finish with DAMAGE CONTROL.


Ceramides and a blend of nourishing oils and butters help support the skin barrier while locking in the hydration underneath.


Go to bed.


We’ve got it from here.


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THE WHOLE ROUTINE


MORNING SHIFT


01 — CLEAN BREAK

Cleanse


02 — LOOK ALIVE

Brighten


03 — THIRST TRAP

Hydrate


04 — DAMAGE CONTROL

Moisturize


05 — SPF

Protect


NIGHT SHIFT


01 — CLEAN BREAK

Cleanse


02 — AFTER HOURS

Renew


03 — THIRST TRAP

Hydrate


04 — DAMAGE CONTROL

Seal it in


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LESS, BUT BETTER.


You do not need twelve serums.


You do not need a bathroom counter that looks like a chemistry department.


You need products you understand, a routine you’ll actually follow, and consistency.


That’s THE FIRST FIVE.


STILL MORTAL™


NOTHING LASTS. TAKE CARE OF WHAT’S HERE.